Building and Maintaining E-commerce Platforms

Written by  Monday, 14 January 2013 13:39

E-commerce, e-retail, internet shop, they’re all the same. It’s the buying and selling of goods over the Internet. Many companies already have Bricks and Mortar stores but are looking to have an online presence. Or maybe you’re that individual who wants to make money via online tools…Good for you. The question is where to start?

Here are some tips that we believe can help you in your endeavours:

  1. The way you treat your customers can make or break your e-commerce business. Information is key. Have a phone number available so that someone can contact you - you have 5 seconds to impress them.
  2. Your domain in terms of SEO is key as it explains what your store is. Don't pick a weird one. Think about what you want to call your business - it MUST be product specific.
  3. SEO, SEO, SEO. Needs no elaboration.
  4. Flash is a big no, no…. Read about good web design. Look at successful stores in your market and incorporate those positive aspects.
  5. Reviews are essential. They show if customers are happy with the service, and they reinforce the credibility of your store. Testimonials are also a great way to sell your store.

Stay tuned for our next E-commerce post about which CMS Systems are and are not good.

Read 4758 times Last modified on Monday, 14 January 2013 13:42

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